Conferencia Prof. Dr. Christian M. Ringle | El Prof. Dr. Christian Ringle (Hamburg University of Technology – TUHH) va a impartir dos seminarios en la Facultad de Ciencias Económicas y Empresariales de la Universidad de Sevilla (FCEYE) este jueves 15 de septiembre: 1) Recent advances in PLS-SEM and SmartPLS 4. Jueves 15 de septiembre a las 9:30 horas en el Salón de Grados (FCEYE). European University Network on Entrepreneurship (ESU 2022) Conference and Doctoral Programme
En esta charla presentará las principales características del software SmartPLS4 que se ha lanzado el pasado mes de agosto y cómo migrar los proyectos a SmartPLS 4. 2) Creating Myths by Chasing Myths about a Useful Method IUSEN + PDGENI
Jueves 15 de septiembre 12:00 horas en la Sala de Juntas (FCEYE). Abstract: PLS-SEM critics have promoted fabricated arguments and frivolous problems to cast misleading shadows on the method. These false accusations have created uncertainty among authors, reviewers, and journal editors, unfortunately leading to rejection in some cases. The criticisms and rejections are almost always based on an incomplete understanding of the method. We address these issues and dispel the key criticisms. Overall, PLS-SEM has been confirmed as a useful and highly attractive method that is widely applied by the scientific community in peer-reviewed journal articles and conference presentations. But like all complex multivariate statistical methods, PLS-SEM has limitations. At the same time, however, the method is continuously being methodologically expanded and enhanced, which increases its value as a standard method for research and practice. | 
